Article 50 obliges providers to mark AI-generated content and tell people when they interact with AI, including deepfakes and synthetic audio or video. It is the concrete legal driver behind disclosure labels and provenance standards like C2PA in EU-facing products.
The book · Volume 7 of 7
AI for Video: A Complete Guide to Intelligence in Video Products: From Real-Time Pipelines and Agents to Serving, Cost, Compliance, and Verticals
EU AI Act Article 50 is the reason synthetic voices and AI-edited clips now need visible labels and machine-readable marks. This volume covers Article 50 in detail: disclosure duties, C2PA content credentials, biometric rules, and how to build labelling into generation and playback pipelines. Written by Nikolay Sapunov, CEO at Fora Soft.
Need your AI-generated media to meet EU AI Act Article 50?
Tell us which content your product generates or edits, and we will design the disclosure labels and C2PA provenance flow Article 50 calls for. 250+ video products shipped since 2005.
