One-page reference to the three OTT metric families (audience, engagement, quality), the QoE quartet, the data sources behind each family (player beacons, billing, CMCD/CMSD), and the honest-counting pitfalls (the play definition, averages that hide the tail, accounts vs unique viewers) that make naive metrics lie.
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Specialist software house for video, real-time and AI products. Founded 2005. 50 in-house engineers.
