OTT KPI Dashboard Template

A one-page, decision-oriented KPI dashboard for an OTT/VOD platform: a North Star metric on top, then four lever panels (Quality, Discovery, Monetization, Operations). Every KPI is listed with a target and the decision a breach is allowed to trigger — rebuffering breach -> re-tune ladder / shift CDN; week-4 retention breach -> review discovery; trial-to-paid breach -> revisit price/packaging — plus the loop (measure, decide, change, confirm) and the rule that every change is proven with an A/B t

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